Press Releases

BRADENTON, FL, February 28, 2007 – Ah, the whoopee cushion! Is there any more timeless example of simple, unsophisticated humor? The joy buzzer has its devotees. Fake dog poo has its fans, and some even prefer “X-ray Specs” or the ubiquitous rubber chicken. But the whoopee cushion occupies a special place of honor among icons of pop culture humor. More …

BRADENTON, FL, October 23, 2006 – When is a coffee cup more than a coffee cup or a t-shirt nice enough to be the perfect holiday gift? When they're custom made with personalization. Whether you're looking for a gift to make your dad chuckle or to warm your sister's heart, personalizing a gift with the recipient's name shows that you planned ahead and really thought about the gift. More …

Have fun with your decorations this holiday season! The Lighter Side (www.LighterSide.com) offers memorable gifts that delight, entertain and amuse, has introduced a number of fun table top décor items that are sure to raise a smile or even generate a belly laugh. More …

The Lighter Side (www.LighterSide.com) wants you to be ready when Peter Cottontail comes hopping down your bunny trail. The Lighter Side catalog and Web site are dedicated to providing memorable gifts that delight, entertain and amuse during this Easter season. More …

On St. Patrick's Day, everyone's Irish, so even if you don't call the Emerald Isle home, The Lighter Side (www.LighterSide.com) helps celebrate "the green" in style on March 17 with its unique gifts and apparel. Celebrating more than 90 years, The Lighter Side catalog and Web site are dedicated to providing memorable gifts that delight, entertain and amuse. More …

Valentines come in many shapes and sizes, as do the gifts that reflect your love. Whether your Valentine is sentimental, romantic, a chocolate lover, has a good sense of humor, doesn't mind a bit of risqué, or collects a favorite license, The Lighter Side (www.LighterSide.com) has the perfect gift for February 14. The Lighter Side catalog, celebrating more than 90 years, is dedicated to providing memorable gifts that delight, entertain and amuse. More …

Send friends and family a personal holiday wish that will be visible for years to come -- a personalized ornament tailored to the recipient's personality or interest. The Lighter Side (www.lighterside.com), known for its broad collection of memorable gifts that delight and entertain, offers a large collection of decorative tree ornaments that will tug at the heartstrings, generate a chuckle or brings back a nostalgic remembrance. More …

The Lighter Side, known for its extensive list of licensed characters and memorable gifts that delight and entertain, suggests creating a special themed wreath or tree with I Love Lucy™, Peanuts™, Elvis, M&M or a number of other licensed character ornaments and garlands available online or via toll-free ordering. More …

Be stumped no longer for fun holiday gifts for the special guys on your list. The Lighter Side (www.lighterside.com), known for it's lighthearted, memorable gift selections that tug at the heartstrings or generate a belly laugh, is a mouse click or phone call away. More …

BRADENTON, FL., September 6, 2006—The official start of the holiday season isn't until Thanksgiving, but before you know it, ghosts, goblins and creepy creatures big and small will descend on a neighborhood near you; and some of the places they plan to haunt will be all decked out! According to the National Retail Federation, Halloween is the second biggest decorating holiday of the year. More …

More people than ever before are decorating for Halloween, according to Things You Never Knew Existed® catalog and e-commerce site (ThingsYouNeverKnew.com). Whether it's to greet trick-or-treaters, or for indoor decoration, Things You Never Knew Existed, the company that introduced the whoopie cushion, rubber chickens, x-ray glasses, and joy buzzers* to baby boomers decades ago, sees an upsurge in consumer purchasing. More …